Comments on: Social Networking as Film Distribution Super-Promotion http://ciaoenrico.com/2009/10/08/social-media-fiilm-promotion/ Online PR, Search and Social Media (and a ton of complaints) Mon, 06 Feb 2012 17:35:35 +0000 hourly 1 http://wordpress.com/ By: ciaoenrico http://ciaoenrico.com/2009/10/08/social-media-fiilm-promotion/#comment-186 Fri, 09 Oct 2009 18:18:05 +0000 http://ciaoenrico.com/?p=454#comment-186 Thanks for the comment – and yeah, I know, the marketing is very high-end. The commercials for this thing are everywhere, and you don’t get that with a shoestring budget. Still, the film itself is very low-end, and those are difficult to get people in the door to see on a massive level. While Mirimax and The Weinstein Company are brilliant at it, everyone else isn’t.

For Paramount especially, this is a pretty good attempt to get a lot of people interested in what is essentially an independent movie.

]]> By: quebedox http://ciaoenrico.com/2009/10/08/social-media-fiilm-promotion/#comment-185 Fri, 09 Oct 2009 16:25:54 +0000 http://ciaoenrico.com/?p=454#comment-185 Can’t get over the big fat Paramount logo. This is a novel PR campaign by one of the biggest in the business. Not some bootstrap indie “get around the studios” approach.
You’re being marketed by consummate pros.

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